News

• Tea of Kawamata Valley, the birthplace of Ise tea" by Koji Takase, Japanese tea instructor leader, published.
  January 30, 2026

  My great uncle and Japanese tea instructor leader, Koji Takase The book "Tea of Kawamatadani, the birthplace of Ise tea" written by my great uncle, Koji Takase, a Japanese tea instructor leader. is now available in full text in PDF format. Set in Kawamata Valley, the birthplace of Ise tea, the passion of the pioneers who presented tea to the Shogun and led exports to the U.S. in the Meiji era...

• What is Ise-cha?
  January 13, 2026

  What is Ise-cha?" page, which explains the characteristics of Ise-cha and the history of Ise-cha, is now available. The page "What is Ise-cha? Please click this link.

• We have started to sell Fukamushicha tea bags and Isecha powder.
  January 12, 2026

  We have started to sell two value-added products that have been requested by many customers. Ise-cha Powder 500g (unsweetened) Ise deep steamed tea tea bag 50pcs. This is a special value bag of Ise-cha for you to enjoy plenty of Ise-cha at home. Please enjoy...

• Decaffeinated (decaffeinated) green tea with 70% less caffeine
  December 31, 2025

  The richness of deep steamed tea is preserved Decaffeinated green tea with 70% less caffeine for the whole family Decaffeinated green tea for the whole family" "During pregnancy, at night, and with children. We want you to choose us first for peace of mind. Deep steamed green tea with a deep flavor and bright color. with 70% less caffeine while maintaining the same flavor. The flavor is the same as the original.

• We accept credit cards, debit cards, Apple Pay, and Google Pay.
  December 25, 2025

  We apologize for the inconvenience of accepting only bank transfers for payment, but as of December 25, 2025, we will be able to accept credit cards, debit cards, Apple Pay, and Google Pay. We will no longer accept bank transfers...

• Online store is now open!
  December 24, 2025

  Fujihachi Saryo offers single-origin Ise-cha, using only tea leaves from within Mie Prefecture. >Our goal is to establish the "Ise-cha" brand from distribution and consumption and to have people drink "Ise-cha" as "Ise-cha". >Please enjoy the original taste of Ise-cha...